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From farm to folks

Twenty three-year-old Ameya Srirang Supnekar, who owns a 12.5-acre farm in Satara near Pune, is no son of the soil. In fact, farming in his family was taken up as recently as 2000, when Supnekar’s father retired from a small engineering business and decided to lease land. But today Supnekar is not only running a successful farm, he has also sown the seeds of a marketing model...

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