You can run but you can't hide

In the middle of India’s anti-corruption agitation fuelled by ‘civil society’, one is reminded of the theory of information-blitzing and opinion-building that underwrites the practice. Much of politics, apart from media, marketing, advertising and public relations, runs on these very tracks. I have to invoke Herbert Marshall McLuhan, the famous Canadian professor, who made a considerable impact when he published The Medium is the Massage: An Inventory of Effects in 1967.

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