How BJP planned mission UP and why it is confident

About halfway through the general election, BJP's key strategists in Uttar Pradesh are confident of a 50-plus seats performance in the crucial 80-seat Uttar Pradesh. Party leaders who have worked on the UP strategy for months told ET, over the course of lengthy interactions, that contrary to pundits' criticism about wrong ticket distribution and faulty caste arithmetic, the election front-runner is privately satisfied that its plans are working.

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