Delhi Press's bold gamble
Delhi Press is one busy company. The publisher of Saras Salil, Champak and Grihshobha, three of the largest read Hindi magazines, has been expanding all over the place. The relaunch of its English magazine, The Caravan, as a New Yorker- inspired monthly with long-form journalism, is working very well. Last month it launched two English magazines for kids in a licensing arrangement with Highlights, an American brand. In the same month it acquired BS Motoring (previously owned by this paper).
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