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The shift to micro, mobile and inclusive commerce

I was in New York last week and while walking down the street, I bought a can of juice from a street vendor. Normally, I would have had to pay for this in cash, but before I could reach for my wallet, the vendor pulled out his iPhone and asked for my credit card instead! The vendor used the “Square”, a $10 card reading device which can be plugged into an iPhone and used for credit card payments.

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